Posts Tagged‘Brand’

The business-to-business (B2B) sales cycle is notorious for being significantly longer than business-to-consumer (B2C) purchasing journeys. The average sales cycle length for B2B brands is 102 days, and teams will typically have to interact with…

In the past two decades, technology has transformed ad campaigns across industries. We see this not only in ad execution but also in analytics tracking. Companies, now more than ever, can accurately track user data…

Without marketing, almost any business is likely to fail. To market your business, there’s a range of methods you can implement including content marketing, social media marketing, email marketing, and more. Knowing how these can…

If you are a health-conscious person, and you want to help people reach their own fitness goals, it is a good idea to set up your own health brand. By having your own health brand,…